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Tag Archives: marketing

Pour One Out For JManga

By blueZhift | May 30th, 2013

I’m pouring one out for JManga. Today, May 30, 2013 is the last day of the service before its complete shutdown. Can’t really say why exactly it failed. I’ve read elsewhere that even its most popular titles only sold in the hundreds of copies. And I’ve read speculation that the marketing was not as good […]

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How Do I Sign An eBook?

By blueZhift | December 19th, 2011

As I was ironing my shirt this morning I found myself thinking about Rumiko Takahashi, the creator of the popular Inuyasha manga and anime series. A song from one of the Inuyasha movies was playing on my iPod and I was remembering how much I’d enjoyed that series and how it would be fun to […]

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A Thinking Man’s Guide To Piracy

By blueZhift | August 31st, 2011

It’s every publisher’s hope that new books will catch on and find an audience. You promote, promote, promote and then watch the sales figures. If all goes well, the rocket takes off and a smile comes to your face. I’d been smiling a bit lately about Oh My! A thinking man’s guide to crossplay. The […]

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Barnes & Noble’s Conquest of Space

By blueZhift | February 25th, 2011

The growing popularity of eBooks, the success of online bookseller Amazon, and the implosion of Borders would seem to argue that large bookstores are more liability than asset. But Barnes & Noble is seeking to refute that logic by hosting in-store events to promote PubIt authors. PubIt is the eBook self-publishing platform Barnes & Noble […]

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Selling eBooks: Some Thoughts

By blueZhift | February 14th, 2011

A tweet this morning from WriterDonna lead me to The Quest for eBook Sales on Green Ink. In answer to the perennial question of how to get more eBook sales, the author had this to say. The good news is that indie authors can get sales on a very limited monetary budget; the bad news […]

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